# What do we do?

We help online store owners improve navigation so customers can quickly see subcategories without having to open a new page.&#x20;

In short — we make it easier for people to find what they’re looking for and help them get from “just browsing” to “buying” faster.

### How does it work?

The app shows real-time pop-up messages about what other customers are doing, like:

* Buying a product
* Viewing a product
* Low stock alerts
* Active discounts or special offers

### Why is this effectiv&#x65;**?**

When visitors see that others are buying from your store, it builds trust and helps them feel more confident.\
It creates a sense of urgency and popularity — like, *“Wow, this store is busy, I should grab something too!”*

**Social Proof** is a powerful tool that turns visitors into buyers, boosts trust, and can increase your conversion rate by up to 20%.
