### **🔢 Discount Amount**
You can set the discount percentage or amount shown in the message (see Fig. 25)
Fig. 25
### 🏷️ **Coupon Code**
Add a promo code that customers can use at checkout (see Fig. 26)
### 🛍️ **Where to Show the Message**
Choose whether to display the discount message:
* On **all products**, or\
Only on a **selected list of products** (see Fig. 27)
Fig. 27
### ⏱️ **Display Frequency**
Set how often the message appears on product pages — from **0 to 100** (see Fig. 28)
Fig. 28
### **🎨 Message Appearance**
You can fully customize the look of the discount message — colors, layout, text, and more.
{% content-ref url="/pages/QGYEfLlp3NezcLLc3EX6" %}
[Message Appearance](/en/social-proof/product-guide/real-time-stats-messages/message-appearance.md)
{% endcontent-ref %}
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